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Honorary Chairs: Dr. and Mrs. Jim Laney & Bishop and Mrs. Michael WatsonCampaign Chairs: Mr. Merritt Bond, Dr. A. Jefferson Lesesne & Mr. Glenn Warren
Aging is often characterized by all the things that are lost: the loss of independence, the decline of health and mobility, the failing of memory, the passing of loved ones, the need to move from familiar surroundings. When older adults become part of the Wesley Woods community, they receive help in coping with these losses. They also gain hope from all that is found at Wesley Woods… Dedicated professionals who specialize in geriatric services… An organizational culture committed to helping people age with grace… Safe, affordable, independent and assisted living options… New friends and new experiences… A community of caring.
In 2010, Wesley Woods underwent an extensive process to update its Strategic Plan and set a course for the organization’s future. Several funding priorities emerged and the Foundation of Wesley Woods is now taking the lead to secure investments for the $9.8 million Community of Caring Campaign- a comprehensive fundraising initiative to raise money for capital improvements, high-quality resident programming initiatives, charitable care gap funding, and organizational capacity building.
The Community of Caring campaign will significantly enhance the quality of life at Wesley Woods residences, directly benefit older adults in our community and provide essential services throughout Atlanta and North Georgia.
Community of Caring
Caring for our Communities $7,150,000
Asbury Harris Epworth Towers $4,000,000
Branan Towers $1,000,000
Lanier Gardens & Talmage Terrace $700,000
Wesley Woods Towers $600,000
St. John Towers $450,000
Wesley Woods of Newnan $300,000
Branan Lodge & Simpson Estates $100,000
Caring for our Residents $1,150,000
Charitable Care $1,000,000
Wellness Program Development $150,000
Caring for our Foundation $1,500,000
Capacity Building $1,500,000
Campaign Total $9,800,000
Caring for our Retirement Communities
Wesley Woods owns five retirement communities that serve low income seniors financially subsidized through the U.S. Department of Housing and Urban Development (HUD). Of these communities, four are approaching forty years of age. To provide funds for much-needed refurbishment and modernization, these retirement communities must now be recapitalized. Limited funds are available through refinancing and drawing from Repair and Replacement reserves. Wesley Woods also operates other several other communities, unaffiliated with HUD, that provide essential services in their communities, but do not have enough reserves to cover repairs and renovations.
More than half of the planned renovations at these communities are “green” initiatives, replacing equipment and systems for energy conservation and efficiency. The updates will result in lower operations and maintenance costs as well as increased long-term financial sustainability.
Wesley Woods plans to secure capital funds from three sources: refinancing, reserve funds and philanthropic support.
With an investment of $7.15 million from the private sector, Wesley Woods will be able to accomplish necessary capital projects while continuing to provide excellent care to our community’s seniors.
Charitable Care Gap Funding Need: $1 million
As a nonprofit, faith-based charitable organization, the Foundation of Wesley Woods has a steadfast commitment to offer financial assistance to residents unable to pay for the full cost of care. While Medicare pays much of their healthcare costs, it provides little for any form of residential care or services. Due to the rising costs of healthcare and the limited resources of low income seniors, the need for charitable assistance is rising among Wesley Woods’ residents. The Foundation focuses its annual fundraising efforts on generating funds for charitable care such as meal subsidy plans and housing subsidies for low income residents. Through the Mother’s Day Offering, endowment income and general annual fund gifts, the Foundation typically provides $900,000 - $1 million in support to 400-500 residents annually. A five-year projection of charitable care needs has been developed, and it demonstrates a widening funding gap for unmet financial assistance. The Community of Caring campaign will provide $1,000,000 in supplementary funds from 2013 to 2017, over and above annual fund contributions and endowment income, to address the escalating demand for assistance for the most basic human needs.
Wellness Program Development Seed Money : $150,000
Today’s seniors need to understand the importance of nutrition and exercise, how to make smart choices and how to maintain a healthy lifestyle in this stage of their lives. For over a decade, we have working to help meet the healthcare needs of Branan Towers’ residents through the Branan Towers Wellness Program. Through this popular program, a geriatric nurse provides health assessments, health monitoring and health education classes three days a week, and a full-time activities director coordinates a wide range of fitness and recreational activities. The new system-wide wellness program will incorporate these and other ideas to help Wesley Woods residents enhance their quality of life and reduce healthcare costs. Funds raised in the Community of Caring campaign will be used to develop a wellness philosophy and a cost-effective model that will be implemented in all Wesley Woods retirement communities in future years.
Foundation of Wesley Woods Capacity Building Needs: $1.5 million
These funds will augment program support, enhance marketing efforts, invest in staff salaries and professional development opportunities and contribute significantly to the Foundation’s long-term financial sustainability.
The Foundation of Wesley Woods has worked tirelessly to secure philanthropic funds for the operations and capital needs of its retirement communities. The Foundation also supports resident programs, geriatric health research and charitable care needs for Wesley Woods’ residents whose assets have been consumed by medical bills or simply by outliving their resources. Wesley Woods is dedicated to ensuring that all older adults in their care- regardless of their income level- receive the attention and services they need to age with grace.
|Honorary Chairs ||Foundation of Wesley Woods || |
|Dr. & Mrs. Jim Laney||Tracy Crump, Executive Director|| |
|Bishop & Mrs. B. Michael Watson||Kate Kauffman, Director of Development|| |
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|Campaign Chairs||Wesley Woods Senior Living|| |
|Merritt S. Bond||Kenneth Weber, President & CEO|| |
|Dr. A. Jefferson Lesesne||Terry Barcroft, VP & COO|| |
|Glenn D. Warren|| || |
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|Honorary Board|| || |
|Coleman Budd|| || |
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|Atlanta Committee Vice Chairs||Athens Committee Vice Chairs|| |
|Pam Betz||Johnny Fowler|| |
|Bob Hill||Peter Hodgson|| |
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|Newnan Committee Vice Chairs|| || |
|Billy Arnall|| || |
|Faye Davis|| || |
These materials below are available for your review. If you would like to receive a printed version, please do not hesitate to contact us at 404-728-6204.
Click on the Campaign Brochure to view: